With today's market becoming increasingly competitive, effective advertising is essential. A promotional pen printed with your company details has a higher perceived value than a business card and is more likely to be kept, making sure your details are at hand for a prolonged time scale. Promotional merchandise can be used not only as thank you gifts but as marketing material - promoting a new product or slogan, as in-house incentives such as safety/long service awards, as prizes at corporate golf days or as giveaways, the options are endless. Promotional Gifts